KAWASAKI MOTORS UK AND ELF ANNOUNCE PARTNERSHIP.
01 April 2007 - Kawasaki Motors UK

Kawasaki Motors UK and French lubricant brand, Elf, have announced an agreement that sees two major names in the motorcycle industry working together as Elf become Kawasaki’s road motorcycle lubricant partner in the UK.

Elf products, and specifically the Elf Moto range of specialist motorcycle lubricants and associated products, will be available at a growing number of franchised Kawasaki road bike dealers in the coming months.

Explaining the partnership, KMUK Branch Manager, Howard Dale, highlighted the background to the deal. “With so much interest in MotoGP, we considered Elf the ideal lubricant partner for Kawasaki. Now, Kawasaki riders in the UK can buy oil and other products that have been developed in close conjunction with our official factory Moto GP team”.

For Elf, Wholesale Manager for Lubricants, Andrew Ward commented, “Kawasaki has a reputation for engineering excellence. It seemed only natural for us to want to match this with our technically advanced motorcycle lubricants and deliver the best possible package to Kawasaki riders in the UK”.

www.kawasaki.co.uk

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