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POST-TEST TRAINING VALUED BY MAJORITY OF RIDERS RESEARCH FINDINGS REVEAL
Two-thirds of riders revealed in a new survey that they have undertaken post-test training or assessments and those that have not cite lack of time as the main reason. The survey, carried out by EMAP, revealed that riders are positive about training. The Institute of Advanced Motorists (IAM) was the most popular organisation people have been trained by (16% ). BikeSafe, the police assessment scheme has been attended by 10% of riders Other forms of training and skill development that respondents participate in include; track days, RoSPA, educational materials and manufacturers training schemes. Riders that haven’t participated in any training account for 35% and the main reason for not doing it is cited as lack of time ( 37%) followed by ‘too expensive’ ( 21%). The third main reason is that riders say they don’t know enough about it ( 13%). Lack of information for riders is an issue that should be addressed by relevant training related bodies who have many ways to communicate with their potential customers. Cost should be balanced against benefits and training is usually extremely good value for money in terms of helping riders get more from their bikes. People can also keep up to date and refresh their knowledge with easily accessible and cost-effective products such as DVDs, books, bike magazines. Nearly a third of riders are not considering any further assessments or training, but they make recommendations about what would encourage more people. The top suggestion; free or low- cost training, was cited by 64% followed by ‘improved image of training’ cited by nearly half, closely followed by manufacturer backed training. Craig Carey-Clinch MCI’s Director of Public Affairs said, “ Post-test training is one of the most important things that a rider can do to reduce the risk of having an accident and get more from the riding experience. There are many ways a rider can develop from group riding with friends, to a track day to a formal course. “Manufacturers offer a range of training options, and riders should consider this. Nearly half of the respondents said that manufacturer backed training would encourage more people to take post-test training so it is important that people become aware of the manufacturer-based options that are already available. More information about manufacturer training can be found on their websites – for more information go to www.mcia.co.uk
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