TRAINER BIKE WINS HAMLEYS TOY AWARD
19 October 2006 - Kiddimoto

Hamleys of Regent Street votes Kiddimoto Superbike the ‘One of a Kind’ toy of the year

Kiddimoto, the trainer bike for toddlers that looks just like a real motorbike, has won a category in the prestigious Hamleys Toy Awards 2006. Alongside competition from Fisher Price, Lego and Tomy, this Somerset David met the Goliaths of the toy world, and won!

“I’m absolutely chuffed,” said Kiddimoto designer, founder and builder Simon Booth. “This will open up doors for us that we’ve been banging on for ages – it’s brilliant news.”

Kiddimoto’s Superbike won the ‘One of a Kind’ category, for the most original and quirky toy of the year. The Kiddimoto underwent the toughest test of all – in the hands of real children – and came under scrutiny from a panel of expert judges.

CATEGORY WINNERS
The One of a Kind Toy – for the most original and quirky toy
SUPERBIKE – Kiddimoto
Plywood bike designed without pedals or stabilisers to give children confidence and sense of balance.
The One They Thought Was Just Magic – for an extra special toy that just defies categorisation
LI''L LUVABLES FLUFFY FACTORY – Spinmaster
Create your own teddy bear friends at home. Complete with hand cranking factory and fluffing to stuff the bears, bear skins and adoption certificates.
The Bright Young Things Toy – the best for educational development toy
BRAIN DRAIN – Tomy
A fast and furious game of general knowledge, logic and mental arithmetic. Take too long to answer the question and you literally lose your brain down the drain.
The Toy for Tomorrow – for the best use of technology
LEGO MINDSTORMS NXT – Lego
The ultimate robotic toolset, programmable via PC or Mac; and can be controlled by Bluetooth
The Toy that Makes You Turn Off the TV – the toy with family fun appeal
SAFARI HIDE AND SEEK – Great Gizmos
A fiendish travel puzzle with 3072 possible combos but only one solution per challenge
The Twelfth Night Toy – for longevity and play value – a toy that will still be played with long after the Christmas tree has come down
CRAMIUM FAMILY FUN EDITION – reCreation
Gives the whole family the chance to compete at the same level – everyone has the chance to excel and shine
The Wonderland Toy – for the toy that most encourages imaginative play
STAR STATION – Fisher Price
Kids can be the star of their own X-Factor with this Karaoke machine with special on screen visual effects

Handmade in Somerset from birch ply, the Kiddimoto Superbike exceeds all current safety standards. It’s simple, safe and robust, and this pedal-free trainer bike is a great way of building confidence and balance through play. It comes in a whole range of colours, including natural wood, bright yellow and racing red, plus there’s an off-road style Scrambler as well.

www.kiddimoto.co.uk

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