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CALLING ALL SURFERS
Launched in the build-up to the market introduction of the new R1200 GS Adventure and F800 motorcycles, which are scheduled for arrival in BMW Motorrad UK dealerships this spring. The Enduro World microsite (www.bmw-motorrad.com/enduroworld) is an innovative online magazine for the entire enduro community. Intended to give riders an exciting introduction to the World of BMW Motorrad through a variety of regularly updated travel, sport, adventure and touring articles, enthusiasts can also view exclusive new product information. For riders looking to enhance their knowledge, the site offers advice, information and entertainment, plus there will be an opportunity for motorcyclists to make contact with like-minded individuals and find out about other globetrotters’ experiences. BMW owners can even add their own adventure tales and experiences in a special section. Furthermore, in support of the forthcoming launch of the BMW F800 S and F800 ST sports middleweight machines in April, a new website – www.seriousfun.com – enables enthusiasts to learn more about BMW’s brand new F800 series, designed to offer sporting fun for all riders. With its 798cc vertical-twin engine – the first in the history of BMW Motorrad – the F800 series is set to take the sports middleweight class by storm due to its impressive 85 hp output, sophisticated suspension system and maintenance-free belt drive. By visiting the Serious Fun website, enthusiasts have immediate access to a range of unique F800 features including detailed specification listings, the latest action images and online games. For further information, enthusiasts can log on to www.seriousfun.com To become part of the Enduro World community, simply visit www.bmw-motorrad.com/enduroworld Customers can call BMW‘s information line: 0800 777 155 or visit www.bmw-motorrad.co.uk for more information.
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