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MASSIVE ATTACK Promoto, the organisers of the massively successful Dirt Rider Expo at Stoneleigh Park, have confirmed that this year’s event will be the UK’s biggest ever off-road show. With six months to go before the doors open, Promoto have already taken bookings for more stands than in 2003, with a total of well over 100 stands sold. The addition of a semi-permanent, heated third hall, measuring some 2,500 square metres, has enabled Promoto to include many recognised brands who have not exhibited before. “The number of remaining trade & retail stands can be counted on your fingers,” states Ian Burgess, Operations Manager for the Show. “Not only have the motorcycle manufacturers got right behind Dirt Rider Expo, but all of the key clothing & accessory brands will be exhibiting too.” LIVE ENTERTAINMENT has always been a key part of the success of Dirt Rider Expo and this year seating capacity in the indoor arena has been doubled in response to sell-out demand last year. Promoto are currently in negotiation with various radical and exciting acts and hope to announce details in July. Dirt Rider Expo at Stoneleigh Park will be the UK’s biggest ever off-road show and it will also be the ONLY off-road show at which ALL major motorcycle manufacturers will be OFFICIALLY showing their latest machines. Dirt Rider Expo 25-28 November 2004, stoneleigh-park General information 0870 240 9019 - www.dirtriderexpo.co.uk Stoneleigh-Park also hosts the Motorcycle Trade Expo, the after-market show for the trade professional.
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