GAS JEANS, THE CASUALWEAR FASHION BRAND PRESENTS OFFICIAL HONDA GAS MERCHANDISE COLLECTION
09 October 2004 - GAS Jeans

For the first time Gas, the internationally known Italian fashion brand, presents the new Official Honda Gas Merchandise Collection.

Inspired by the world of casualwear fashion and motorcycle racing, GAS JEANS is pleased to present the Official Honda Gas Merchandise collection.The new 2004/05 apparel and accessory collection will be sold through specialty motorcycle dealers internationally and targets youthful motor sports enthusiasts that require high quality fashion products. The collection, endorsed by current Repsol Honda riders Nicky Hayden (USA) and Alex Barros (BRA), includes cool leather and denim jackets, technical down vests, 100% cotton shirts, t-shirts and sweatshirts. Special attention has been paid to the women¿s collection (tops, skirts and jackets), which are tailored specifically to the fashion needs of the female marketplace.

GAS AND HONDA, A SUCCESSFUL SEVEN YEAR RELATIONSHIP

Since 1998 GAS has been a proud sponsor of the Repsol Honda MotoGP Team and HRC. Thanks to the tremendous success of motorcycling champions like Mick Doohan (AUS) and Valentino Rossi (ITA), GAS HONDA apparel has grown to be an internationally recognized fashion brand. GAS currently distributes the Merchandise Collection at motorcycle dealers and also at fashion retailers in over 20 countries around the world.

GUARANTEED QUALITY

The experience gained through close collaboration with professional motorcycle riders, team mechanics and HRC¿s management, has helped GAS design, manufacture and distribute the highest quality fashion products available on the market. Thanks to its Italy-based design team and wholly-owned manufacturing sites, GAS is able control each step of the process, from fabric selection to product quality control.

www.gasjeans.de

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